CEO of Real Estate
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CEO of Real Estate

Hey, friend

I'm Cheesette, and I coach real estate agents

You'll sell 10+ homes a year on systems instead of hustle — without cold calling, and without pretending to be someone you're not.

Get the call script — free The exact words for the conversations agents dread. Yours in one click.
Cheesette Cowan at her desk, mid-conversation

“The course is phenomenal. We're in the first week, day 4, and I'm already seeing results.”

Lauren — booked a listing appointment on a $700k house four days after joining

Here's the problem

You're working harder every year, and the market keeps moving the goalposts

You've already tried:

  • Working longer hours cold calling, showing houses, posting on social media
  • Hiring a coach who told you what to do, but never how
  • Piecing advice together from free masterminds and YouTube videos
  • Thinking positively — but affirmations aren't building confidence
  • Being “extroverted” like the other realtors, even though that isn't who you are

It's too time-consuming, too sales-y, and it doesn't work in this market.

There is a better way

Imagine running the business instead of chasing it

  • A week that's planned before it starts, so you stop waking up wondering what to do
  • A lead system that brings people to you, instead of you dialing strangers
  • Six figures that hold when the market shifts, because they sit on systems
  • Selling as yourself — your faith, your personality, your pace
  • A vacation you can actually take

That's the difference between being a realtor and being the CEO of a real estate business. It's learnable, and it is not a personality transplant.

Cheesette Cowan seated, smiling

The shift

Clients don't want a busier agent. They want a prepared one.

Every agent I coach starts in the same place — working flat out, with no plan for the week and no system underneath the work. We fix the system first. The confidence follows, because it finally has something to stand on.

Three ways I can help

Start wherever you are

1

Start free

$0

The call script, the client-attraction guide, and the training on the three systems behind a six-figure year. Take what's useful — no strings.

2

Bring me one real problem

$397 · 45 minutes · one to one

A personalised strategy session. You tell me what's actually stuck — pricing, the follow-up, a listing you keep losing — and we build the plan for it on the call. We planned Yuliya's $250k year in thirty minutes.

3

Build the whole business with me

The Blueprint · $4,997, or 4 × $1,500

Twelve months of mindset coaching and business training: the full curriculum, weekly Coffee With Coaches, monthly masterclasses, weekly conversation practice, the private member platform, and a free ticket to the annual CEO of Real Estate Retreat.

Pay in full and we open with a 30-minute business planning session, just the two of us.

210agents coached
3million-dollar businesses
10+homes a year, the target

Free resources

Take the call script first

It's the one that gets used the most — the exact language for the conversations agents dread. The follow-up. The price objection. The “we're just looking” call.

The Conversations Call Script

Straight to your inbox. No cost, no call required.

Also yours once you're in: the six-figure systems training, the client-attraction guide, and the weekly devotional for entrepreneurs.

Don't take my word for it

What agents say afterwards

“I would not still be in the real estate industry if it weren't for Cheesette's mentorship.”

Keyla — sold 10 houses in her first year, in a shifting market

“I really feel like you're speaking my language… thank you, Cheesette, for sharing your strategies with me.”

Yuliya — planned a $250k year in 30 minutes

“The tools you have given me have helped me be a productive, not ‘busy’ agent. You give me a goal each week, and I love how we begin each session celebrating my wins.”

Nicole Williams — one-to-one coaching client

“I love how you provide bible-based guidance — motivating, and much needed for my professional development.”

Porschalyn Nnadi — one-to-one coaching client
Cheesette Cowan seated at a kitchen island

About

Why I built this

The positive power of coaching transformed my life. I had mentors who refilled my cup — then I started coaching and saw immediate results. Not just in my business, but in my career. I started winning awards, and noticed barely any people who looked like me receiving the same accolades.

When I did find people like me, they often struggled to find coaches who could help them in a way that worked for them.

So I made it my ministry to be that person for minority agents — to pour into their cups, give them divine guidance, and bless their business. Not just the chosen few. All realtors.

See how we can work together